Accelerated Mobile Pages
Accelerated Mobile Pages (AMP) – Why it’s Important for SEO
AMP stands for Accelerated Mobile Pages that have two SEO benefits. Those are
- It provides “Fast” label designation on SERPs (Search Engine Result Page).
- It is one of the ranking signals on SERPs.
In this post, we will discuss what is AMP and how you can utilize it to profit your site’s mobile visitors.
What is AMP?
AMP is an open-source coding standard. It’s main to load the website rapidly on the mobile device even the mobile responsive is clunky and slow. Moreover, most of the desktop elements are unwanted for the mobile site. AMP is also used for better user experience.
Why is AMP Important for SEO?
AMP is useful for SEO. Here we mentioned a few things to know the reasons why AMP is important for SEO.
- Lightning Speed
- Heaven for mobile User
- Reduce Bounce Rate
- High Ranking
- Optimization for Bloggers
AMP is used for lightning speed. It always improves the website page speed. It helps you to load the heaviest website quickly. Most of the users prefer to browse lightning speed sites. It provides a better online impression of your website.
Heaven for mobile User
Nowadays mobile users are high compared to desktop users around the world. Most of the online businesses promote their business by targeting mobile users. AMP is the best platform to optimize the business website on the mobile device. AMP is the best-ranking factor for website promotion.
Reduce Bounce Rate
Bounce rate is one of the ranking factors on SERP. It is calculated based on user visits. When the user left the website without browsing, it displays a high bounce rate. If the website took a long time to load means it leads to high bounce rate. AMP helps you to reduce the bounce rate by improving the website speed.
Page loading speed and mobile friendliness is the most important factor for SEO and AMP. AMP content is always ranking higher than unresponsive website content. AMP provides mobile-friendly content for users. Then the user can access the content quickly without wasting much time.
Optimization for Bloggers
Blogging sites, News Portals, and publishing sites are getting benefits of the AMP. These sites only publish a bundle of content frequently. If the site does not fall in this category, you no need to optimize the whole site to AMP. In this case, you can optimize the blog section to AMP.
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